Ed Smith
Ed has worked in PR for over 15 years and has advised an array of clients, from fast growing startups to global professional services firms. His expertise lies in unpicking everyday business events to help organisations develop a clear and compelling narrative about themselves, and generate positive coverage in the process. He loves all aspects of PR, from advising on complex strategic issues, to handling day-to-day media relations.
James Boyd-Wallis
James helps the innovators and entrepreneurs developing the technologies and industries of tomorrow to strengthen relationships, enhance reputation and engage in public policy. From intelligent chatbots and automating marking for teachers to analysing the risk of fraud, many clients are at the forefront of developing AI use cases. Other clients have included international bank BNP Paribas, small business platform Xero, hotel chain Premier Inn and takeaway delivery firm Just Eat. He is the former vice chair of the CIPR’s Public Affairs Group, a chartered PR practitioner and an AI policy fellow at the Institute of Policy Research at the University of Bath. He has a diploma in public affairs, a master’s in journalism and occasionally writes about business, politics and policy for City AM, PR Week, and The Telegraph among others. He also founded AI policy network Appraise.
Tatiana Gaitan
Tatiana Gaitan is a graduate consultant at Highbury Communications having recently completed a master’s degree in Science and Technology Policy at the University of Sussex. She has experience working on innovative clients and projects at an impact asset manager and a social innovation lab. Tatiana thrives on engaging with stakeholders and building networks to achieve optimal results. She is particularly interested in the development of artificial intelligence across various sectors and its implications for society and the environment. Tatiana is fluent in English, Spanish, and Portuguese. 
Penny Jones
Penny is an experienced corporate PR consultant with over 15 years’ experience acting for a variety of professional services firms, notably within the legal and financial sectors. Having worked both in house and agency side, her breadth of experience means that she is able to provide valuable counsel when the stakes are high, whether managing news around a globally significant news story, or a sensitive staff matter. Penny is also a trained psychotherapist.
Jess White
Jess has a decade’s experience of corporate comms, including seven years in-house at a London law firm. There she helped to build its media profile and manage its reputation, whilst often supporting the firm’s clients with their own PR. Having worked on multiple landmark judgments, Jess is experienced in managing PR around high-profile developments as well as preparing communications in a crisis. She enjoys working with clients to understand the issues at the heart of their business and finding ways to secure media coverage for them.
Aidan Muller
Aidan is a strategic communications expert, who majors on digital and social media. With close to 20 years experience, he specialises in corporate and crisis communications, particularly for sectors with political sensitivities. In the ten years he has been a consultant, Aidan has defined the digital offer for eight corporate and political communication agencies. He has advised some of the largest organisations in the world on high-profile issues, including the World Economic Forum, General Electric, Vedanta, the High-Level Panel for a Sustainable Ocean Economy, White & Case and Santander. Prior to becoming a consultant, Aidan was a journalist for three years, and then worked in government communications, including time in the Prime Minister’s Office at Number 10. He was one of the digital leaders who introduced social media to the UK government.